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Online marketing is like speed-dating—you’ve got just seconds to persuade someone that you’re worth a longer look. Maximize these moments with a better business profile, an SEO- and mobile-friendly website, complete and accurate online listings, and professionally produced video.
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91% of YP users contacted a business, most within 24 hours.1
Nearly 60 million consumers visit yp.com each month.2 That’s nearly 60 million reasons you need a ypProfile.
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93% of consumers who search on mobile will make a purchase — half of them within the hour.3
If your website isn’t SEO and mobile-friendly, let's raise your game.
Mobile consumers expect mobile-friendly websites, and so does Google’s search ranking formula. Make sure buyers can find and use your site easily on all devices.
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73% of consumers lose trust when a business’s online listing is inaccurate.4
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53% of consumers that saw a business video contacted that store within a month; 71% of those consumers made a purchase.5
Don't tell customers about your business. Show them what makes it great.
When it comes to building trust, showcasing your local brand, and driving more conversion with consumers, nothing compares with professionally-produced video.
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Every local brand with a great story to tell deserves an attentive audience to tell it to. Reach your motivated buyers today through powerful local search advertising, a greater online presence, and placement in America’s most trusted print directory.
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4,000 people consult print Yellow Pages directories every minute within the delivery footprint for The Real Yellow Pages.6
When it comes to print advertising, accept no substitutes.
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2.3 billion searches were made on yp.com and the YP Local Ad Network in 2015.7
Meet the YP local search audience. We think they're pretty special.
To find out how many motivated consumers are searching YP for businesses like yours in your local market, just ask us. We can help you turn them into customers.
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YP launched over half a million successful search campaigns last year alone.8
Don’t waste time and money while an SEM “expert” learns on your dime.
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73% of consumers lose trust when a business’s online listing is inaccurate..9
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With ypPresence, you can easily distribute one content-rich profile to 60+ top search destinations and feel confident your listings sparkle. You can even monitor reviews, reputation, and social conversations from one sleek dashboard. Save time today and rest easy tonight with ypPresence.
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Opening a new location? Teeing up a promotional blitz for the holidays? When the time comes to amplify your brand to ready buyers at home and on-the-go, consider the unrivaled staying power of direct mail, and highly relevant mobile or desktop ads.
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40% of consumers try new businesses after receiving direct mail.10
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Ask a marketing pro. When it comes to delivering a targeted message with lasting resonance direct mail is unbeatable. Integrate your mail drop with email for unrivaled reach and power.
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33% of people are influenced by display advertising regardless of where they are in the purchase cycle.11
Right audience, right message, right time. Right on.
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At YP, we're committed to presenting educational content that can help small business owners
get ahead of the curve and stay there.
get ahead of the curve and stay there.
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Get noticed.
Don’t let your online presence cost you business. Consumers want convenience. If they can’t find you, they can’t choose you.
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Need to raise your digital marketing game? You’d better have a good playbook. And this one rocks.
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YP has partnered with leading companies and industry organizations to provide you with top-notch marketing expertise and solutions.
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